Discover The Messi Experience at the Dubai Festival City Mall!
Discover a 2,500 m² immersive attraction retracing Lionel Messi's exceptional career, from his first steps in Rosario to his World Cup conquest.
You'll enter nine themed zones made up of reconstructions, 360° projections, holograms and AR/VR technologies, which will take you back through the great moments of his career, in chronological sequence.
You'll take part in interactive games like Quizzball (ball quiz to test your knowledge), Precision (precision shooting) and Tiki-Taka (moving and passing) to test your footballing skills. At each stage, you'll earn points and get closer to Messi's world.
You'll also discover a recreation of his childhood bedroom, an AR simulation in the dressing room, and projections retracing his exploits with FC Barcelona and the Argentine national team.
Finally, you'll end your visit with an interactive AI/VR selfie with Messi, to leave with a unique souvenir . You'll also be able to shop in the official merchandising boutique and enjoy on-site refreshments.
The tour will last around 75 to 90 minutes, depending on how long you spend in each area, with the option of wandering freely around the course.












